
Visiting cards are cards bearing business information about a company or individual. … A business/visiting card typically includes the giver’s name, company or business affiliation (usually with a logo) and contact information such as street addresses, telephone number(s), fax number, e-mail addresses and website.
Types for Visiting Cards
There are varieties of visiting cards like
- Classic Business Card
- Folded Visiting Card
- Glossy Visiting Cards
- Magnetic Visiting Cards
- Matte Visiting Cards
- Non-Tearable Visiting Cards
- Premium Visiting Cards
- Rounded Corner Visiting Cards
- Spot UV Visiting Cards
- Square Visiting Cards
- Standard Visiting Cards
- Velvet Touch Visiting Cards
- etc.
Benefits of Visiting Cards
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Visiting cards are versatile
For a small business, the budget is always an issue. However, visiting cards are perhaps the most cost-effective option available. With a few cents apiece, and even cheaper if you buy in bulk, you get a marketing tool that gives you more bang for your buck.
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Visiting cards are versatile
Despite their small size, business cards can include a great deal of information. You can put more than just your contact information on a visiting card. You can put some advertising material, or even offer a deal or coupon. Be careful not to include too much information on your cards, though. You don’t want to overwhelm the recipients.
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Visiting cards never stop working
Unlike a radio or television ad that only lasts for about 30 seconds or an online banner ad that lasts even shorter, a visiting card stays with the customer. Every time that customer looks at your business card, they are reminded of your company which increases the chances of that customer using your services.
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Visiting cards are convenient
With visiting cards, you have control over how it looks and where it goes. You also have discretion over the content of your card, as well as your strategy on how to use them. Plus, visiting cards are small enough for the recipient to keep in a wallet or purse. A lot of people even have special containers or binders in which they keep business cards for later reference.
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Visiting cards work
When it comes to visiting cards, the bottom line is that they work. Businesses continue to hand them out because they continue to bring in more customers every year. As with every advertising tool, it is important to plan adequately. You have to include the right information (and the right amount of information) on your cards, and you have to get them into the hands of the right people.